News Stories

Strong convergence in 3D animation and compositing exporting

[Press Release]

Demand for integrated solutions allowing 3D animation data export to After Effects and other compositing applications is growing, according to software developer VFX Wizard srl.

Use of compositing software such as After Effects has always been instrumental to the production of realistic 3D rendered imagery for visual effects, architecture and motion graphics. Originally these operations were clearly separated. Rendered 3D imagery was created by the animation teams and later compositing teams would process rendered
images adding two dimensional elements and enhancing their realism.

In the last few years, the fast evolution of the digital media industry along with the need for a more agile pipeline has blurred the line between 3D animation and compositing, leading to an increased demand for integration solutions. Today artists are more likely to mix two and three dimensional techniques, while smaller studios find more cost-effective to consolidate the production, especially in the motion graphics industry.

“Just a few years ago, tight integration with After Effects was regarded as a special feature for 3D animation packages,” said Susanna Quagliariello, VFX Wizard srl executive officer. “Now it’s different, when we released the Animation Exchange Link plugin (AE Link) this
year, similar toolsets were announced by industry-leading 3D application developers. There’s for sure a strong demand for this kind of workflow from studios and freelancers alike.”

Evolved from an in-house tool, AE Link is a plugin that allows NewTek’s Lightwave 3D camera export to After Effects, along with seamless sharing of 3D animation data between the applications.

First released in june 2011, AE Link has already been adopted by leading animation studios, universities and artists all over North America, Europe and Asia. More
informations about 3D and compositing integration are available at VFX
Wizard’s website: http://www.vfxwizard.com/.

Contact: Massimiliano Marras
Email: press-graphics@vfxwizard.com

See the original post here: http://www.ibtimes.com/prnews/20110916/camera-export-to-after-effects.htm

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