[MarketWatch]
The Bedford Report Provides Equity Research on Seven Arts Entertainment & Lions Gate Entertainment
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While at its advent, 3D technology seemed like it would represent a huge secular shift for the sector, the mix between 3D and 2D movie patrons seems to be favouring 2D somewhat more after a strong initial push by 3D. This could be because movies unworthy of 3D have spoiled the “brand” and now that producers are more selective with which movies are shot in the different formats, 3D will regain popularity.
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