News Stories

Vu flashes 3D cameras (India)

[Pitch On Net]

Hoping to give impetus to 3D television market in India, luxury TV brand, Vu Technologies, has launched a Vu 3D camera. The company feels that while market is full of 3D TVs, there is very little content for the viewers.

The Vu 3D camera can be used on any 3D TV and it can be used as a handy-cam as well as a still lens, and is targeted at both amateurs and professionals alike, who want to capture memories in 3D.

Commenting on the launch, Devita Saraf, CEO, Vu Technologies, said, “There has been a huge sale of 3D TVs in India with very little access or availability to true 3D content. Second, conversion of 2D to 3D in conventional 3D TV doesn’t really give the real effect of 3D. Through this introduction (Vu 3D Camera), we aim to bridge the market gap and offer a solution, no product in the current market scenario offers.”

As of now, the company has launched only pone model and is competitively priced at Rs 19,900, which will available at all Vu Stores, across the country.

To promote the product, the company plans to engage the professionals and amateurs on digital and social media.

See the original post here: http://pitchonnet.com/blog/2012/05/17/vu-flashes-3d-cameras/

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