[3D Focus]

Ben McGuire started his career as a Runner for ONSIGHT, moving up to Post Production Co-ordinator where he was responsible for managing all the 2D work being processed through the Final Cut Pro and Avid suites. He eventually became a Producer, working on 2D projects until getting involved with post producing a 3D project for Burberry. From that, Ben moved on to several high end 3D projects for Sky 3D including Kingdom of Plants 3D.

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3D Focus:  How do you combine a 2D and 3D edit?

Ben McGuire: It depends on what the final project is. If it is a 3D show, the focus is on the 3D content.  The 3D market for broadcast is growing.  With regards to Kingdom of Plants 3D With David Attenborough, a 2D version of the show was also required. In basic terms, it is the same edit as the 3D. We take a single eye and remove any stereo elements associated with that video stream. Sky’s 2D channels often incorporate advertising and programming will therefore be reversioned with part breaks, as was the case with Kingdom of Plants 3D. …

3D Focus: Would you like to be able to work with more flexible depth budgets?

Ben McGuire: The biggest challenge I find is audience and client expectation.  I have to ensure we comply with a broadcaster’s specifications.  In the early days of 3D broadcasting, the parameters were fairly conservative.  As awareness has developed, these parameters have changed. On Kingdom of Plants, we have been able to explore the space further, which is exciting and proving to be ideal for the subject matter.  Overall, I would approach each individual project on its own merits.

3D Focus: How much, on average, time and cost does 3D add to the post production period specifically?

Ben McGuire: 3D production is more complex and requires a unique approach to each project. It’s hard to put a number on it, but additional time is certainly required for the online process. Making the right choice for your facilities provider, helps the process run smoothly and avoid unexpected costs.  …

See the full story here: http://www.3dfocus.co.uk/3d-news-2/3d-broadcasting/exclusive-interview-with-onsight-3d-producer-ben-mcguire/8618