News Stories

Glasses free 3D TV needs radical rethink says Futuresource

[3D Focus]

Attempts to do this to date have focussed on two types of display technology. Parallax barrier technologies, which work best where there is one sweet spot and hence are most suited to single-viewer applications like smartphones; and lenticular lenses which provide multiple views and are most common in larger sized displays. …

Each view in a multi-view screen divides the original screen resolution – so a four times HD panel (4K 3840×2160 pixels) with 9 views are able to achieve a picture roughly equivalent to HD 1280×720.

“Yet 4K displays will push the price up,” says Jim Bottoms, Director & Co-founder of  Futuresource  Consulting. …

“Not only must manufacturing costs be reduced to a level where the displays can be sold at a mass-market price , the sets must also be able to deliver a 3D experience equivalent to, or ideally exceeding, the quality of today’s active shutter 3D displays,” says Bottoms. “There is no doubt that all the major CE manufactures perceive the benefit of launching auto-stereo displays that can deliver a picture of acceptable quality for the general consumer at an affordable price point.”  …

See the full story here: http://www.3dfocus.co.uk/glasses-free-3d-2/glasses-free-3d-tv-needs-radical-rethink-says-futuresource/8574

Fox and JVC partner for 2D-to-3D catalogue conversions

[Screen Digest]

Twentieth Century Fox Home Entertainment and JVC Kenwood have signed a deal to convert an undisclosed number of the studio’s catalogue movies from 2D to 3D using a new conversion technology developed by JVC.

JVC’s new technology reduces current 3D conversion costs, manpower and time by reducing the amount of manual roto-scooping required per frame, from an average of 100-150 roto moves to an average of nine. The technology was developed by JVC’s Japanese subsidiary Video-Tech, an extension of the company’s work in real-time 2D to 3D conversion.

Under the agreement, JVC will convert Fox’s catalogue movies to 3D for home video release on the official home video 3D format Blu-ray Disc 3D (BD3D). The first Fox title to be released on BD3D will be the action blockbuster I, Robot, in the fourth quarter of 2012.

OUR TAKE: The partnership with JVC represents a change in 3D release strategy on the part of the studio. Fox had previously expressed reservations about 2D to 3D conversion, citing a concern that the quality of 3D achieved in conversion of catalogue movies damaged consumer perception of 3D. Fox’s concern was not unfounded; following …

Read the full story here: http://www.screendigest.com/news/2012_05_fox_and_jvc_partner_for_2d-to-3d_catalogue_conversions/view.html

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Specification for Naming VFX Image Sequences Released

ETC’s VFX Working Group has published a specification for best practices naming image sequences such as plates and comps. File naming is an essential tool for organizing the multitude of frames that are inputs and outputs from the VFX process. Prior to the publication of this specification, each organization had its own naming scheme, requiring custom processes for each partner, which often resulted in confusion and miscommunication.

The new ETC@USC specification focuses primarily on sequences of individual images. The initial use case was VFX plates, typically delivered as OpenEXR or DPX files. However, the team soon realized that the same naming conventions can apply to virtually any image sequence. Consequently, the specification was written to handle a wide array of assets and use cases.

To ensure all requirements are represented, the working group included over 2 dozen participants representing studios, VFX houses, tool creators, creatives and others.  The ETC@USC also worked closely with MovieLabs to ensure that the specification could be integrated as part of their 2030 Vision.

A key design criteria for this specification is compatibility with existing practices.  Chair of the VFX working group, Horst Sarubin of Universal Pictures, said: “Our studio is committed to being at the forefront of designing best industry practices to modernize and simplify workflows, and we believe this white paper succeeded in building a new foundation for tools to transfer files in the most efficient manner.”

This specification is compatible with other initiatives such as the Visual Effects Society (VES) Transfer Specifications. “We wanted to make it as seamless as possible for everyone to adopt this specification,” said working group co-chair and ETC@USC’s Erik Weaver. “To ensure all perspectives were represented we created a team of industry experts familiar with the handling of these materials and collaborated with a number of industry groups.”

“Collaboration between MovieLabs and important industry groups like the ETC is critical to implementing the 2030 Vision,” said Craig Seidel, SVP of MovieLabs. “This specification is a key step in defining the foundations for better software-defined workflows. We look forward to continued partnership with the ETC on implementing other critical elements of the 2030 Vision.”

The specification is available online for anyone to use.

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