News Stories

German B.O. buoyed by 3D, local comedy

[Variety]

The German box office achieved its second-highest half-year revenue ever as 3D titles and hit local fare generated stellar ticket sales in the first six months of 2011.  …

While there were considerably more 3D releases in the first half of the year, their market share was down compared with the same period in 2010, which was still seeing plenty of holdover business from “Avatar.”

Theaters sold 12.1 million 3D movie tickets, down from 12.8 million in 2010. The share of admissions for 3D films fell from 21.7% in the first half of 2010 to 19.8% this year. At the same time, distribs rolled out 19 stereoscopic titles, accounting for a 7.3% share of total releases. That was up from only seven 3D releases (3%) in 2010.  …

The average cost of admission in Germany rose slightly to $10.60.  …

Read the full story here: http://www.variety.com/article/VR1118041634?refCatId=13

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