[Hello Magazine]
HELLO! is thrilled and proud to present a unique publishing experience for its readers today with the world’s first true 3D magazine cover using state-of-the-art ‘sculptural photography’ to capture Take That star Gary Barlow – the man at the heart of the nation’s Diamond Jubilee celebrations. …
“The shoot was great fun and very different; it’s not every day you have 42 cameras all pointing at you! I’m blown away by the amazing quality of the photography and the technology used to create the HELLO! 3D App is mind-boggling.” …
A sophisticated enhancement known as ‘Augmented Reality’ has been used to make a ‘virtual’ front page of this week’s edition of HELLO! by downloading the HELLO! 3D App the reader triggers a free-viewpoint ‘sculptural’ photograph allowing a true 3D image of Gary Barlow to be viewed from any angle using the HELLO! cover as a ‘marker’ that is recognised by their mobile device. …
HOW TO SEE THE 3D IMAGE OF GARY BARLOW: Simply download the HELLO! 3D App from the App Store or Google Play on your smart phone or tablet and see the magic as Gary appears to be on the iconic Buckingham Palace balcony. …
Read the full story here: http://diamondjubilee.hellomagazine.com/queens-jubilee/news/201205281020/gary-barlow-3d-jubilee-special/1/