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NAB: NVIDIA Releases Technology Enabling Websites to Stream Stereoscopic 3D Video

[Press Release]

How-To-Guide and Microsoft Media Platform Player Framework Plug-In Allows Content Owners to Easily Distribute 3D Video via the Web.

NVIDIA today announced that it is making its industry-leading NVIDIA® 3D Vision™ video player technology available for free to Web developers, enabling them to easily build websites for streaming high-quality 3D video to 3D Vision-equipped PCs.

NVIDIA is the first company to deliver a 3D video plug-in for the Microsoft Media Platform (MMP) Player Frameworkv2.5 (F.K.A. Silverlight Media Framework) with support for active-shutter 3D glasses. The plug-in is based on the same technology that powers NVIDIA’s popular 3D Web community, www.3DVisionLive.com. The MPP Player Framework is open-source code that enables developers to quickly deploy robust, scalable, customizable media-player applications for the Web, based on Microsoft Silverlight and with full support for IIS Smooth Streaming and Microsoft PlayReady DRM.

“With NVIDIA’s new 3D video plug-in, developers can now take full advantage of the stereoscopic 3D video streaming support available in the latest version of Microsoft Media Platform Player Framework,” said David Sayed, senior product manager at Microsoft Corp. “Microsoft is delighted to work with NVIDIA to deliver exciting functionality and capabilities to help developers build the next wave of websites powered by the Microsoft Media Platform.”

NVIDIA is also releasing a how-to-guide outlining the key steps and additional components necessary for developers to integrate 3D streaming video capabilities into websites. The 3D video player plug-in and guide are available today atwww.3DVisionLive.com/apps.

NVIDIA is demoing the 3D Vision video player and other technologies this week at NAB (Booth #SL2728, South Hall), at the Las Vegas Convention Center, April 11-14, 2011.

“The Web is enabling an entirely new market for creating and delivering compelling, innovative 3D content,” said Jon Barad, senior business development manager at NVIDIA. “Our 3D Vision technology now makes it easy for web developers to integrate world-class stereo 3D video capabilities into all types of sites.”

See the original post here: http://pressroom.nvidia.com/easyir/customrel.do?easyirid=A0D622CE9F579F09&version=live&releasejsp=release_157&xhtml=true&prid=743389

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