News Stories

Samsung Predicts 3D TV and Smart TV Will Drive the HDTV Market

[by Chris Chiarella, Big Picture Big Sound . com]

[Excerpt from a lengthy article with many images]

Two prevailing themes became apparent as Samsung took the time to show us their latest and greatest product offerings during an exclusive event at The Samsung Experience in New York City. The manufacturer is coming on strong in both 3D and the growing “Smart TV” initiative.

Samsung has also claimed more than 60% of the 3D TV market share, both in units and revenue, while predicting as much as six timesgrowth of 3D TV in 2011. A greater percentage of their product lineup than ever will support the 3D standard, with more models now being bundled with two pairs of glasses, for more enjoyment right out of the box. On this burgeoning 3D front, Samsung is continuing to tweak the 3D video performance in various ways, as I mentioned in my recent roundups of Samsung’s new crops of Plasma and LEDdisplays, while key products for 2011 will also incorporate first-of-its-kind 3D Sound Plus to go with it. Using a proprietary digital signal processing (DSP) algorithm to enhance the sonic illusion of depth, 3D Sound Plus will create vertical surround and horizontal sound waves for even more of a “you are there” experience.

3D is also being bolstered by four new models of 3D active glasses from noted eyewear designer Silhouette. They are not only less dorky but more evenly balanced front-to-back and featherweight (model SSG-3700CR tips the scale at only about an ounce), for comfortable extended viewing. They utilize Bluetooth technology, for a dependable 30-meter range and no limit of the number of pairs that can be synched to the TV, although they will only be compatible with Samsung’s 2011 3D TVs. They will also recharge easily when simply placed upon their recharging base.

And showing further commitment to 3D, Samsung has also announced that their newest 3D Starter Kit will come with the exclusive Blu-ray 3D version of DreamWorks Animation SKG’s Megamind (conspicuously 2D in its recent home video release), along with the complete Shrek 3D collection and the two pairs of 3D active glasses.

The full, original story is here: http://www.bigpicturebigsound.com/Samsung-Predicts-3D-and-Smart-TV-Are-the-Future.shtml

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