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AnnouncementsTuesday, August 3, 2010· Updated July 10, 2026· 1 min read

Business Wire picks up Research & Markets story on CEA and ETC’s groundbreaking 2009 3D Study.

ETC Editorial

Entertainment Technology Center

DUBLIN–(BUSINESS WIRE)–Research and Markets (http://www.researchandmarkets.com/research/17f41b/3d_in_the_home_wh) has announced the addition of the “3D in the Home: Who, What, When and Where” report to their offering.

3D TV was one of the biggest themes emerging from the 2010 International CES, but is it a viable home entertainment technology? While we’ve had 3D in some form for over 100 years, it is now pushing into the living room. Can it survive and will it make a difference? CEA and Entertainment Technology Center (ETC) present a second year follow-up report to their groundbreaking 2009 3D study.

Among the topics covered are:

  • The current state of 3D
  • What segment of the population is interested in learning more about 3D
  • What segment of the population is most interested in bringing 3DTV into their home
  • The forecast for 3D TVs over the next three years

This report is a must read for anyone involved in the manufacturing, marketing and merchandising of 3DTV and 3D content.

Topics Included In Study: Content; Digital Television; Gaming; Video

Measurements: Awareness; Expenditures (Future); Interest; Purchase Intentions; Satisfaction

For more information visit http://www.researchandmarkets.com/research/17f41b/3d_in_the_home_wh

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