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AnnouncementsTuesday, August 24, 2010· Updated July 10, 2026· 1 min read

CBS Serves Up U.S. Open Tennis in 3D

Phil Lelyveld

Entertainment Technology Center

Panasonic sponsors two weekends of coverage on DirecTV

By Glen Dickson — Broadcasting & Cable, 8/24/2010 5:34:55 PM

CBS Sports has followed through on previous suggestions that tennis would be a 3D-friendly sport, securing a sponsorship deal with Panasonic to produce stereoscopic 3D coverage of the U.S. Open championship to be held Aug. 30-Sept. 12 in Flushing, N.Y. CBS’ 3D coverage will be broadcast on DirecTV’s “n3D” channel, which is sponsored by Panasonic, and there are ongoing discussions about distribution via other pay-TV outlets.

According to CBS Sports executive VP of operations and engineering Ken Aagaard, the network plans to produce the middle weekend-Saturday, Sept. 4 through Labor Day, Monday, Sept. 6—and the final weekend—Saturday, Sept. 11 and Sunday, Sept. 12-in 3D. The coverage will focus on Center Court at the Tennis Center, and will use PACE 3D camera rigs supported by an NEP 3D production truck.

CBS plans to use six or seven cameras to produce the 3D coverage, with the primary camera position utilizing a new combination 2D/3D rig that PACE CEO Vince Pace created with lens manufacturer Fujinon. The new “Shadow D” rig places a conventional 2D camera and a 3D camera rig in one system and links them together, with one on top of the other. It allows a single camera operator to control both cameras—the 3D camera follows the moves of the 2D camera. The system is designed to allow 3D productions to utilize existing 2D camera positions while cutting down on the extra manpower required for 3D.

“The camera positions are very difficult, and obviously you want to be able to shoot it low [for 3D],” says Aagaard. “But I think we’ve got some good positions.”

link to original story at www.broadcastingcable.com

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