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AnnouncementsTuesday, February 7, 2012· Updated July 10, 2026· 1 min read

Kiwi cinema industry failing amid piracy

Phil Lelyveld

Entertainment Technology Center

[Philip Lelyveld comment: this lengthy article ends on this positive note.]

“We think there’s always going to be a place for cinema,” Mr Ivancic says, “because people still rate that shared experience in a dark room. I think that’s evident by the money spent on [refurbishing] the Embassy.”

He expects to see more focus on the luxury end of the business, as cinemas try to differentiate themselves from the home entertainment experience and provide more of a package.

“You can watch a Blu-ray DVD and get a pretty cinematic experience, but you tend to be watching it on your own. Whereas going to see a new film in a crowded cinema and being part of a mass experience in a comfortable and sophisticated kind of way, I think there’s always a place for that.”

Read the full article here: http://www.stuff.co.nz/dominion-post/culture/6365875/Kiwi-cinema-industry-failing-amid-piracy

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