Sundance 2012: Cinedigm Adds Digital Distribution
Phil Lelyveld
Entertainment Technology Center
[Hollywood Reporter]
Joint venture with New Video seen providing opportunities for indie filmmakers to get their movies into theaters, on home video and out through digital distribution.
After months of searching for an acquisition or partner to expand its distribution capabilities, Cinedigm Entertainment Group has formed a joint venture with New York-based New Video aimed at providing independent filmmakers with multi-platform opportunities to release their movies in North American theaters, on cable, VOD, DVD/Blu-ray and on digital distribution platforms like Netflix, Hulu, Amazon and ITunes. …
Since taking over as head of Cinedigm in January 2011, McGurk has been remaking the company, which in the past we mainly known for converting movie theaters from film to digital presentation. …
Cinedigm has moved rapidly to become a supplier of alternate content to movie theaters including live 2D and 3D sporting events, concerts, shorts, cartoons, live Q&As and branded entertainment. Recent releases include a Foo Fighters performance in 3-D, the FIFA World Cup Championship, the BCS Championship in3D, 3D PHISH concerts and of independent films. …
One of the unique things Cinedigm proposes is making movie theater owners partners by offering them a share not only of what their content makes in theaters, but also in the aftermarkets, which will not be served through New Video. …
Read the full story here: http://www.hollywoodreporter.com/news/cinedigm-netflix-hulu-itunes-movies-283822
